B2B Lead Intelligence · CRM Data Quality

Qualified B2B prospects, prepared for your sales team.

I research suitable companies, identify relevant decision-makers, validate prospect data and prepare it for spreadsheets, Zoho CRM or HubSpot—so your team has a clearer starting point for outreach.

7+ yearsB2B research experience
3 regionsUSA, UK and Europe
2 CRMsZoho and HubSpot
Divya Mali, B2B lead intelligence and CRM operations specialist
Available for freelance and remote opportunities
Account researchDecision-maker mappingData validationCRM managementEmail operations

Research that supports revenue

From a target market to a usable sales-research handoff.

Every engagement starts by defining the companies, regions, roles, exclusions and fields that matter. The research is then checked against those rules before delivery.

You receive organised prospect information with practical qualification context—not an unexplained export that creates more checking work for your team.

Clear services

Choose the part of the research process you need.

Each service has a defined use case and deliverables. Services can be purchased separately or combined into a complete research workflow.

01

Target account research

Best for: Entering a new market or building a focused company list.

I research companies against agreed industry, location, size, technology and business-fit criteria.

What you receive
  • Targeting criteria review
  • Qualified company list
  • Fit and exclusion notes
  • Clean spreadsheet delivery
02

Decision-maker research

Best for: Finding the people most relevant to a B2B buying decision.

I identify suitable roles, map relevant contacts and validate available professional contact details.

What you receive
  • Role and seniority mapping
  • Contact discovery
  • Business-email checks
  • Research and relevance notes
03

CRM cleanup & enrichment

Best for: Teams with duplicate, incomplete or inconsistently organised CRM data.

I review and improve prospect records so they are easier to segment, assign and use for follow-up.

What you receive
  • Duplicate and gap review
  • Field standardisation
  • Record enrichment
  • Zoho or HubSpot-ready output
04

Campaign data support

Best for: Preparing organised, segmented data for controlled email outreach.

I prepare campaign lists, segmentation and data workflows while keeping CRM and campaign records aligned.

What you receive
  • List segmentation
  • Suppression and QA checks
  • Campaign-tool preparation
  • Response-status organisation
05

Monthly research desk

Best for: Agencies and sales teams that need dependable research every week.

I work as an extension of your team across research, quality checks, CRM updates and BDE-ready handoff.

What you receive
  • Recurring weekly delivery
  • Agreed QA checklist
  • CRM maintenance
  • Weekly delivery summary

Working process

Clear criteria before data collection begins.

A defined research brief protects quality, reduces rework and makes the handoff more useful for the people responsible for outreach.

Start with a research brief →
  1. 01
    Define

    Confirm ICP, geography, industries, roles, exclusions and required fields.

  2. 02
    Research

    Find suitable accounts and map relevant decision-makers using multiple sources.

  3. 03
    Validate

    Check relevance, standardise records and apply the agreed quality rules.

  4. 04
    Deliver

    Prepare a clean file or CRM-ready handoff with practical notes for sales action.

Domain familiarity

Experience across complex B2B markets.

01

Software & IT

Software services and product-led businesses targeting global markets.

02

Engineering

Automotive, electronics, FMCG, healthcare, robotics, aerospace and automation.

03

Promotional products

Graphics and promotional-product companies selling across the USA, UK and Europe.

Research tools

Lusha · ZoomInfo · Apollo.io · LinkedIn Sales Navigator · Hunter · RocketReach

Campaign & CRM

Zoho CRM · HubSpot · Mailchimp · Mailjet · Zoho Campaigns · Brevo

Professional experience

Seven-plus years working behind B2B pipeline development.

Experience spanning market research, data quality, CRM management and email-marketing operations.

2024 - 2025

Aascent Infosolutions

Market Research Analyst

IT-industry prospecting across the USA, UK and Europe, supported by CRM management.

2022 - 2024

Ace Infoway

Data Research & Email Marketing

Lead prospecting for the graphics sector across the USA and UK, together with email marketing.

2021 - 2022

TISEngine

Data Research Analyst

Graphics-sector prospect research across the USA, UK and Europe.

2017 - 2020

Vexma Technologies

Market Research Analyst

Decision-maker research for engineering industries, email marketing and CRM-based data management.

Education

Bachelor of Engineering, Computer Science & Engineering
Gujarat Technological University

Plans and starting rates

A clear starting point before a custom estimate.

Prices are starting points. Final scope depends on market difficulty, required fields, validation depth, CRM access and delivery volume.

Smaller paid pilot

Research Starter

₹7,500or $99
  • 25 qualified target accounts
  • Up to 1 relevant contact per account
  • Agreed company and contact fields
  • Business-email validation where available
  • Spreadsheet delivery
  • One scope-alignment revision
Choose Starter

Ongoing support

Monthly Research Desk

₹40,000or $550 / month
  • Recurring account and contact research
  • Weekly agreed delivery batches
  • CRM data cleaning and updates
  • Documented quality checklist
  • BDE-ready handoff notes
  • Weekly delivery and issue summary
Discuss Monthly Scope
Need CRM cleanup only?

CRM Data Health Review starts from ₹12,500 / $175.

Request an estimate →

Frequently asked questions

Before we begin.

What type of companies do you support?+

My strongest experience is with software and IT services, engineering-led businesses and promotional-products companies. I can also assess adjacent B2B markets when the ideal customer profile is clear.

Can you work directly inside our CRM?+

Yes. I have hands-on experience with Zoho CRM and HubSpot for lead-data management. Access, fields and update rules should be agreed before work begins.

Can we begin with a smaller project?+

Yes. A focused starter project is recommended when the target market or qualification rules still need alignment. It gives both sides a clear way to confirm scope and quality before a larger engagement.

Can you also support email campaigns?+

Yes. My experience includes Mailchimp, Mailjet, Zoho Campaigns and Brevo. Campaign scope, data source and compliance requirements are confirmed before execution.

Request a practical estimate

Tell me what your sales team needs.

Share the target market, expected volume, required fields and preferred timeline. I will review the requirement and respond with the most suitable scope.

1You share the requirement
2I confirm questions and scope
3You receive a clear estimate

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